Use case · Support
Reply to every customer review without starting from a blank box
To reply to customer reviews with AI agents, export or paste your recent reviews into a Brainwrite bot, or a Google Sheet it can read. It drafts a reply to each one in your voice, sets aside complaints that need a person, and groups repeated praise and problems. You post the replies yourself on each review site.


Here are this week's 38 reviews exported from our listings, in the Reviews sheet. Draft a reply to each in our voice, keep them under 60 words, and never mention refunds in public. Flag anything about safety, refunds, or legal action for me, and list the top three repeated complaints.
Your Chief of Staff put a team on it
Sage· Reply writer
Atlas· Review analyst
- 38 reviews read; 33 replies drafted in the sheet, 5 flagged for you
- Flagged: a customer says a product arrived damaged and wants a refund; handled personally
- Theme: 6 reviews mention late delivery in the north region
- Theme: 11 reviews praise the packaging; one draft thanks them by name
DoneEvery reply that is posted, and where waits for you. Nothing was sent.

Customer review replies: done. Nothing sent.
- 138 reviews read; 33 replies drafted in the sheet, 5 flagged for you
- 2Flagged: a customer says a product arrived damaged and wants a refund; handled personally
- 3Theme: 6 reviews mention late delivery in the north region
The job
Doing it yourself, and handing it off.
Doing it yourself
Reviews pile up across Google, marketplaces, and app stores. Replying to each one matters, because future customers read the replies, but writing a thoughtful answer to the fortieth five-star review and the third angry one takes real time. So the angry ones get rushed replies and the happy ones get none. Nobody notices that six reviews this month mention the same delivery problem.
What the team does
- Draft a specific reply to each review in your voice
- Flag reviews about refunds, safety, or legal issues for a person
- Group repeated praise and complaints across the batch
- Track which reviews have a drafted reply in the sheet
What waits for you
- Every reply that is posted, and where
- How to handle angry or sensitive reviews
- Any offer of a refund or compensation
The team
Who's on it.
Your Chief of Staff picks the specialists the job needs. Each has its own role, instructions, model, and app access.
SageIllustrated exampleReply writer
Drafts a short reply to each review in your saved voice, specific to what the customer wrote.
AtlasIllustrated exampleReview analyst
Sets aside reviews that mention refunds, safety, or legal threats for a person, and groups repeated themes.
How it runs
A run, step by step.
- 01
Bring the reviews in
Export reviews to a CSV or Google Sheet, or paste them into the conversation.
- 02
Save your voice
Give the writer a few replies you liked and rules, such as never offering compensation in public.
- 03
Draft and sort
Each review gets a draft reply, or a flag for a person, plus a short list of themes.
- 04
Post yourself
Copy the replies you approve into each review site and handle flagged reviews personally.
What you'll connect
Apps this job uses.

Google Sheets
Bots read and write Google Sheets, append and upsert rows, and add charts to trackers and reports.

YouTube
Read YouTube captions and stats, sort comments, update video details, and reply only after you approve.

Slack
Bots search Slack, summarise channels and threads, and post or schedule updates once you approve.
FAQ
Questions about Customer review replies
Can Brainwrite connect to Google reviews or Trustpilot?
Brainwrite's integrations directory does not list a review-site connector today, so check the connected apps list in the app for yours. The dependable route is to export or paste reviews into a Google Sheet. If a review platform's vendor provides an MCP server, you can add it as a custom MCP server.
Will the bot post replies on review sites?
Not in this setup. It drafts replies in a sheet or the conversation, and you post them on each site. Where a connector can reply, such as YouTube comments, replying waits for an approval card unless you have allowed it.
How do I keep replies from sounding generic?
Give the writer a handful of replies you were proud of and a few rules, such as mentioning the specific product and never copying the same sentence twice. Save them in the bot's memory. Each draft must refer to something the customer actually wrote.
Built on
Features this job relies on.
Memory
Plain-text memory per bot that you can read, fix and delete. No hidden profile.
Approvals
Risky actions become cards you approve or deny in the conversation. Ask or Full Access per thread.
Custom MCP servers
Add MCP servers by command, URL or pasted config. Saved off; test, then turn on.
Connected apps
Gmail, GitHub, Slack, Notion and hundreds more via OAuth, with per-bot tool grants.
Give your first job to Brainwrite.
Download the app, connect the AI you already pay for, and tell your Chief of Staff what needs doing.
macOS today. Windows and Linux are coming soon.







